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How We Create Beneficial Franchise Partner-Franchisor Relationships

When you make the decision to become a franchise owner, one of the top things to consider is the culture of the brand you partner with. As a franchisee, you’re investing in your future, and you want a franchisor that sees you as an investment in their future too.

For over 25 years, Wing Zone franchise partners have found that our wing franchise not only provides support with operations and training, but we’re also genuinely invested in our partners’ success. At Wing Zone, culture and values are our top priorities They define how we operate on a corporate level and how we determine who will be a good fit for the brand, whether as an employee or as a franchise partner.

  • Passion: Be the Best
  • Family: Care about people
  • Integrity: Walk the Talk
  • Profitability: Everyone Wins
  • Genuineness: Be 100% Real

“Our franchise partnerships are of the utmost importance to our brand’s success,” David Bloom, Chief Operations and Development officer said. “When we embark on a new partnership with our franchisees, we have already gauged their interest and passion for representing our business. We take the time to find the right people to share in our growth and our wins.”

Wing Zone Franchise

Support Before You Start, Guidance While You Grow

From the outset, the partnership with our chicken wing franchise is for a certain type of entrepreneur; shall we say people with a particular ‘craving’ for life? Wing Zone differs from other franchise concepts in many ways, but one of the biggest is our commitment and interest in building strong relationships with each new franchise partner.

For many of our new partners, the draw to Wing Zone is the feeling of loyalty and steadfastness from the franchisor. Whether it be initial education on the wing flavors and operational processes or the continuous training we offer, Wing Zone stands above the rest as an invested party to their partners’ success.

For our particular franchise model, we boast a multi-faceted approach to our support system. We help our franchise partners with site selection, construction, training and marketing. From the outset, we’re equipping our newest partners with the tools they need to serve their customers and promote the Wing Zone brand.

But the support doesn’t stop once your restaurant is open. Wing Zone’s on-going operational support helps each partner maintain and expand their business. We offer a management platform that makes handling profits, overhead and employee wages much easier.

“Our ability to navigate the past year and a half is a testament to our on-going operational support,” says David. “Amid a pandemic, a recession and other examples of ‘force majeure,’ Wing Zone has stood by our franchise partners to weather the storm of uncertainty. From providing PPE information to communicating the latest safety regulations, Wing Zone has continually supported our franchise partners during uncertain times.”

Wing Zone customers talking

Marketing Your New Franchise

Before you open the doors at your new Wing Zone location, we have a multi-step schedule in place to announce your new venture excitingly and memorably.

We use an experienced PR agency to promote your business, using a clear-cut plan to reach your customer base from the get-go. Your customers need to know about your business before it opens and it’s crucial you ‘wow’ them during their first visit to keep them coming back.

With a 60-day PR plan in place, the PR team secures localized media coverage for day-of events and weeks after the grand opening. Using carefully crafted press released individual pitches tailored to your backstory, our PR team has the right experience to help you secure local publicity. After the initial ‘launch’ plan has concluded, you are provided with the necessary press materials to use moving forward.

In addition to media outreach and PR efforts, our marketing team carefully designs a custom plan specifically for your restaurant and market. Using digital marketing and research strategies, our team determines a targeted audience within a small radius of your location so you can get maximum results in the form of customer orders and foot traffic. We want your community to think of Wing Zone when they think of the best chicken wings around.

Wing Zone wings

Ensuring Success for Our Partners

After 25 years, we have tested and fine-tuned a franchise plan that works. We’ve worked hard to create an easy, replicable model to make our franchisees and the Wing Zone brand successful. We have built systems and processes that help franchisees with multi-unit operational efficiency. Our passion for our food and our people is undeniable.

Authenticity is often taken for granted in the business world, but we thrive on making things clear-cut and fact-based. Our business is predicated on the input from our customers through research, sales trends and reviews– but our highest regarded assets are our franchise partners.

Our winning model only works if each unique partner is just as invested in our chicken wing brand as we are in them. We get excited about a new owner as if they’re a new family member– and our family thrives when each member has the tools needed to create something of value for their community.

Interested in partnering with a well-known wing franchise with over 25 years of proven success? Give our team a call at (702) 522-2496 or contact us online to request more information on how to get started.