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Chicken Wings Franchise with a Flavorholic Story

Necessity is the mother of invention. Founders Matt Freidman and Adam Scott grew up in upstate New York so when they ventured off to college in Florida they missed a few things from home. As students at the University of Florida, one thing they craved on game day was the crispy, flavorful wings from home. They decided that if they couldn’t find them, they would create them. “If there are no decent wings in Gainesville, we’ll just have to make our own.” so each evening, Matt and Adam commandeered their fraternity house kitchen to serve as a chicken wing laboratory. Into the night, they developed flavor ideas and served the hot wings to a house full of willing taste testers. Little did they know that their “research assignment” would one day become an international franchise operation. One by one they perfected recipes that years later would become Wing Zone’s trademark flavors.

Thirty years later, their initial concept has exploded into a wing empire that has amassed an impressive following throughout the country and now the world. Our customers continually come back to us because of our 18 award-winning flavors and impressive guest-focused customer service. We were named a 2019 Fast Casual Top 100 Mover & Shaker and as we continue to expand, we are looking for driven entrepreneurs to help us bring our concept into new communities across the globe.

Ready To Get Into The Flavor Game? Contact Us to Get Started

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Ashley Morris & Jason Smylie discuss why Wing Zone is a strong choice.


In 2021 Capriotti’s Sandwich Shop, Inc’s leadership acquired Wing Zone. Jason Smylie, President and Ashley Morris, CEO, were well acquainted with Wing Zone and had formed a friendship with Matt and Adam over the years. The vision of the acquisition was to take Wing Zone to a national level and create efficient operations with multi-unit franchising opportunities. By applying the proven systems and processes from Capriotti’s, as well as leveraging national vendor relationships, Wing Zone has quickly become a national brand.

Creating efficiencies in operation has been at the forefront of the growth opportunities for the Wing Zone brand. Refining the menu, updating the image and investing in the latest and greatest technology, Wing Zone 2.0 was successfully launched in July 2022.

From our revolutionary cooking process to our new focused menu and fresh shop design, the WIng Zone 2.0 gives customers an experience they can’t find anywhere else!

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Today, Wing Zone is more than a franchise brand. It holds a special place in the hearts of wing lovers and flavor fanatics – who we like to call Flavorholics™. In our early days, our guests loved the flavors so much that they began asking that our other menu favorites be flavored like their wings – what Wing Zone now calls Flavor Fuze™. We are a family favorite as well as a go-to spot for friends. Our menu consists of something for just about everyone, our environment is warm and friendly, and we proudly own the lunch, dinner, and late night crowds in the QSR franchise environment.

Having grown to over 80 restaurants in 5 countries, we have not kept still. We continue to develop new formats and flavors to give their Flavorholics the best wing experience on the planet. We hope you’re ready to join us.

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Wing Zone’s flavors have been recognized as the Festival Favorite at the National Buffalo Wing Festival, where Buffalo Bliss was the official flavor for the wing-eating competition. Wing Zone has also received awards for Hot Shot, Thai Chili, and Garlic Parm.

An exciting opportunity awaits you, so learn about our Steps to Own the Zone and get started with us today!

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Take The First Step To Owning
The Zone
Take The First Step to Owning The Zone
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Our Awards
  • 2019 Fast Casual Top 100 Mover & Shaker
  • Buffalo Wing Festival
  • Top Places to work 2022
  • Franchise innovation award 2021
  • Top places to work 2021
  • Top 100 Movers & Shakers 2023
  • Top 100 Movers & Shakers 2024